Debating the future of community, London, March 4, 2006. Mark Charmer chaired a debate on Virtual Communities Versus Physical Realities at the Future of Community Festival, Central St Martins College, London. Exploring how digital technologies and physical movement and interaction now play off eachother we asked whether we face a future of virtual engagement and physical estrangement. Find out more at www.futurecities.org.uk.
November 2005
ICONIC wins Pilot Software brief. Building on previous successful work with web performance management software clients, ICONIC has taken on the European PR and marcoms coordination role for San Francisco-based Pilot Software. Our work involves a mixture of analyst and media relations, content support and marketing planning / project management. The European work sees Mark Charmer and Irena Popovska-Jones liaising with both our UK and US clients and ties into Pilot's US marketing and PR, run by Ventaja's Aimee Quemuel. The programme emphasises our ability to create a high quality, coordinated ICONIC international team.
January 2005
Irena Popovska-Jones throws her bag into the ICONIC ring. 'Tenacious as hell' and 'always great fun to work with' are just two of the compliments that colleagues have used when describing new ICONIC team member Irena Popovska-Jones. Irena is experienced in working with media on stories in business and consumer media. Her work on handbag.com and Breast Cancer Care's auction of Margaret Thatcher's handbag in 2000 remains a PR legend amongst her peers. She'll be working with ICONIC clients including ISSEL and Pod1.
September 2004
Charlotte Delaforce joins ICONIC Network. Charlotte joins the Network this month as we expand our copywriting capabilities on the back of a number of recent editing and content creation commissions. Charlotte began her career in the early 90s as a dazzling young hack on PC Dealer before moving over to PR and general copywriting. Her work has been published all over the place, with commissions ranging from a women's magazine problem page agony aunt to technical white papers. Charlotte knows technology and business language and is adept at translating it into something digestible and fun. Oh, and she also likes house boats. You can read her Guardian feature on the topic here.
August 2004
ICONIC scoops Pod1 brief. Building on our experience in the new media sector, we've now started handling PR for Pod1, a full-service digital communications agency. Based at Westbourne Studios under the A40, the company has considerable expertise in fields such as film-for-web, content management, and all things e-marketing. The campaign is led by Mark Charmer and our brief is to develop a distinct position for them in the market through the media, working with customers, partners and others to unlock great stories and interesting viewpoints on the realities and future of digital marketing.
Pod1 is at www.pod1.com.
June 2004
Total Marketing Network collaboration just keeps getting better. Our links with TMN continue to bear fruit as we win a major new client in the contact centre and outsourcing area, led by Mark and supported by Irena and Emily.
May 2004
The ACE Completes PR Support Network in New EU Countries. More news on The ACE. Our affiliate network is now providing local public relations support in each of the ten countries that join the EU on 1 May. This follows the completion of agreements with PR agencies in Poland, Turkey, Hungary and Malta and new work secured, including a series of local campaigns for the European Union’s Justice and Home Affairs DG.
April 2004
Connecting East with West. Colette Ballou has joined The ACE, our extended international PR network, to help US companies more easily access European PR services through a single contact. Ballou, an American who is based in Paris, is in a unique position to help US firms put their European PR brief into the hands of a results-oriented team of consultants who will deliver against it. In addition, her contacts will help ACE members promote their considerable experience of working with US firms to new audiences. You can find out more at www.the-ace.com
March 2004
ICONIC links with Total Marketing Network and joins its Lombard GATX Technology PR team. We've added a significant set of service capabilities to the ICONIC offer through our new affiliation with the Total Marketing Network (TMN). Mark is already active on a number of TMN campaigns, including a major PR programme for Lombard GATX Technology Ltd. TMN is a full service virtual agency that offers director-level experience in specialist areas ranging from creative services, sales and marketing through research and editorial to media relations and training. It means we can offer ICONIC clients access to additional marketing services such as lead generation and publishing solutions. As a sister agency,TMN will also gain access to our international network.
The TMN website is at www.totalmarketingnetwork.com.
November 2003
Making an ACE Move - ICONIC joins new international PR network. The success of collaboration between members of the ICONIC Network has led to the establishment of a larger network operating in more than 25 countries. ‘The ACE’ stands for the Association of Consultancy Experts and promises to act as a central source of PR and marketing expertise for clients. It will also be a think-tank for PR best-practice both within and across international borders. The initiative is a new development in the relationship between the UK ICONIC team, Katharina Scheid in Frankfurt and Laurent Durgeat in Paris. It grew from our shared desire to provide an umbrella network to help clients deliver multi-country campaigns using small to medium-sized independent agencies and consultants.
Read more about the ACE at the website www.the-ace.com.
October 2003
Proving People Matter through PR. UK personal and business coaching team, The People Matters Company, decided in early 2003 that they wanted to raise the profile of their business using PR. They commissioned ICONIC to deliver a flexible campaign that eventually involved creating new media-friendly content, developing and editing website copy and introducing the company to the British trade and national media. Strong coverage came through this month in the form of a 2 page feature in the Guardian’s Saturday supplement ‘Work’ featuring Paul and one of his clients. We also secured an interview in FT Creative Business a week later.
Read a case study on our work with the company here.
August 2003
ICONIC Studio opens in Bermondsey, London. IT and telephones may make working in different locations easy but you still can’t beat a bricks and mortar venue in which to do business. August saw the opening of our new, fully equipped work studio in a converted warehouse in Bermondsey. With lots of space and light, full meeting facilities, Wi-Fi hotspot and a great working environment the Studio provides clients and team members with an oasis of calm just behind Tower Bridge. Many thanks to all those who attended the launch party in September which we held jointly with Clink Street Press, our artist neighbours who filled the courtyard and railway arch backdrop with art for the evening.
